Hey Maya, what do you want to know?
For the humans
Ask in plain language how anything on the site is doing.
Analytics | See how people and AI agents use your site.
Offbeats Studio
Last 30 days
0
Analytics your whole team can use.
Including your agents.
ChatGPT is reading
query_analyticsReady
For the agents
Every tool to query traffic, spot patterns across human and AI visitors, and find what to improve.
Analytics built into your site.
Optimized for your agents.
Offbeats Studio
Last 30 days
0
Ask what you actually want to know.
Get the answer from your own data.
SherpaCodex is readingWhy did signups drop last week?
WorkingDone
Most of the drop started on the pricing page after Tuesday's change. Visitors now leave at the plan table. Want me to test the old version against the new one?
/pricingHow far visitors get
25%3,012
50%2,240
75%612
100%288
How did launch week do?
WorkingDone
Traffic from people and from AI assistants, side by side. ChatGPT and Claude pulled the launch post for their users all week.
People0visitors
Oct 19Oct 25
AI assistants0pages read
Oct 19Oct 25
Reading What shipped this week
ChatGPT499
Claude276
Perplexity38Which pages lead to booked demos?
WorkingDone
Here are the pages that lead to booked demos, ranked. Comparison pages and case studies are doing most of the work.
Studio vs in-houseComparison38
How Maren moved in a weekendCase study31
Studio vs freelancerComparison24
A new home for NorthfieldCase study19
Pricing14
Home9
FAQ
What does Sherpa Analytics track by default?
Sherpa Analytics tracks conversions, clicks, scrolling, page views, visitor behavior, page routes and traffic sources by default. See where visitors come from, which pages they visit, what they click and how far they scroll. Agent Analytics also shows which AI agents access your site and which pages they read. Explore the dashboards yourself or ask your agent questions about the data.
Can I ask my agent questions about our traffic?
Yes. Ask a question in plain language and your agent can answer from your site’s data. Explore traffic, sources, pages and conversions in the same conversation, or use the dashboards yourself.
Can I see AI activity separately from human visitors?
Yes. Agent Analytics shows AI requests separately, including crawlers and agents reading a page for a user.
Does an AI visit mean we appeared in an AI answer?
An AI visit means an agent accessed your page. Mentions and citations are measured separately; a visit alone doesn’t show whether your page was quoted or recommended.
Can we compare results before and after a launch?
Yes. Your team or agent can compare traffic and recorded conversions across pages and dates. Use the results to understand what changed and decide what to improve next.
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